The money for the promotion should come from advertising. And to start over half a million; otherwise it would not make sense to kill Promoriccione and to create a new entity; The Councillor for Tourism, Simone Gobbi, puts his hands up and understands what is the path chosen to get the agency to realize the events. A person should have the characteristics of a foundation and convey the professionalism of the Council. To collect as much money as possible, the hypothesis is to cash in from advertising, now managed by Geat and address the money to the municipal coffers. Money that must end directly in the provisions of the foundation, otherwise it wouldn’t make sense to start from Promoriccione resources (which in 2010 totaled 130 thousand) At the time, ensures Gobbi, we’re not taking into account the possibility of establishing fees or purpose of stay. The focus is on advertising and sponsorship procedures. An example: if a company will promote an event occupying the entire square Ceccarini, the cash should enter into the coffers of the foundation resources. For the interested companies - continues Gobbi – we’ll make available a series of contacts from TV and newspapers, and reports that we have acquired over time. This way we both have something to win.